Two units with the same price can earn very different rents. This is Part 3 of my guide to The WOW Tower: every unit type in the building, measured from the developer's own unit lists, how much of each is interior and how much is balcony, and which type gives the most rent for each dirham you invest. The amenities and resident services are at the end.
The short version
- 1,078 homes on floors 17 to 38: 462 studios, 484 one-bedrooms and 132 two-bedrooms, 49 on every floor. Plus 300 offices on floors 1 to 15 and four ground-floor shops.
- Balconies are large: on average 26% of a studio's total area, 32% of a one-bedroom's and 42% of a two-bedroom's.
- At the median rents DLRC tenants signed in the last 90 days, a studio at its starting price earns about 5.0% gross, a one-bedroom 4.8% and a two-bedroom 3.9%.
- The studio wins on rent per dirham; the two-bedroom wins on space and on the tenant who stays longest.
- Every home has an Italian kitchen with Bosch appliances and Italian wardrobes; the building adds a podium park, a Sky Club on the top floor and a residents' co-working space.
The WOW Tower unit mix
I counted every unit in the developer's apartment lists, floor by floor. Total area is what the developer prices and what DLD registers; interior is the enclosed space.
| Type | Units | Total area | Interior | Balcony share, average (range) | Layout |
|---|---|---|---|---|---|
| Studio | 462 | 377 to 511 sq ft (35 to 47 m²) | 301 to 350 sq ft | 26% (16% to 33%) | Open plan, full kitchen, balcony |
| 1 bedroom | 484 | 670 to 842 sq ft (62 to 78 m²) | 493 to 531 sq ft | 32% (21% to 39%) | Two bathrooms, laundry space |
| 2 bedroom | 132 | 1,220 to 1,461 sq ft (113 to 136 m²) | 712 to 832 sq ft | 42% (35% to 51%) | Corner units, three bathrooms |
| Office | 300 | 1,012 to 4,891 sq ft | Varies | 23% | Shell and core |
On every residential floor there are 21 studios, 22 one-bedrooms and 6 two-bedrooms. The two-bedrooms take the corners, so each has windows on two sides.
WOW Tower floor plans: how a typical floor works
With 49 homes a floor, a WOW Tower floor is busy by DLRC standards, and that is the point of the design: small, efficient homes stacked high above a low district. What decides the value of one home against another on the same floor is where it sits.
- Corner or middle. Only the six two-bedrooms are true corners. Studios and one-bedrooms line the facades between them.
- Direction. Homes on the Downtown side look towards the skyline over the park and the mosque; the developer's renders are taken from that side.
- Distance from the lifts. Units next to the cores and service rooms are quieter to buy and to let.
- Floor. The lowest residential floor is 17, already above the neighbouring buildings; each floor above adds view and adds price.
The developer's floor plans list every unit with its number, interior area, balcony area and total area, floor by floor. You can download them, with the developer's old prices removed, below.
The WOW Tower brochures and floor plans
Both official brochures and the floor plan of every floor, with unit numbers and areas. Each file opens with a page of current prices and the payment plan; the developer’s old prices are removed.
Tick the files you want: one, two, three or all four. One form covers them all.
Interior versus balcony: what the efficiency means
A balcony is pleasant, and on a high floor facing Downtown it is part of what you are buying. But it is not floor space you can furnish all year, and the share of balcony changes three numbers:
- Price per usable foot. A studio of 377 sq ft total has about 301 sq ft of interior. At its starting price of Dh741,000, that is Dh1,964 per sq ft of total area but about Dh2,462 per sq ft of interior.
- Service charge. Mr. Eight charges balconies at a quarter of the interior rate: Dh16 per sq ft of interior and Dh4 per sq ft of balcony a year. Large balconies keep the bill low for the size: about Dh5,930 a year for an average studio, Dh9,400 for a one-bedroom and Dh14,690 for a two-bedroom.
- Rent. Tenants compare interiors. A two-bedroom with 42% balcony has the interior of a smaller flat, which matters when it is listed next to an older DLRC two-bedroom of the same total size.
The other developers in DLRC do not publish balcony shares, so I cannot compare efficiency like for like. I can compare total areas, which is what the table further down does. Why balconies are billed differently is explained in the balcony service charge.
Which unit gives the best rent per dirham invested?
The WOW Tower has no rental history yet. The fairest proxy is what DLRC tenants actually signed: 1,243 tenancy contracts registered with start dates between 9 July and 7 October 2026. The table uses the median rent of new 12-month contracts for each type, against each type's starting price.
| Type | Starting price | DLRC median rent, new contracts | Gross yield | Service charge a year | Net yield | Rent needed for 5% net |
|---|---|---|---|---|---|---|
| Studio | Dh741,000 | Dh37,000 | 5.0% | Dh5,930 | 4.2% | Dh43,000 |
| 1 bedroom | Dh1,100,000 | Dh53,000 | 4.8% | Dh9,400 | 4.0% | Dh64,400 |
| 2 bedroom | Dh1,800,000 | Dh70,000 | 3.9% | Dh14,690 | 3.1% | Dh104,700 |
Prices are the October 2026 starting prices. Net yield takes off the service charge only; letting fees and empty weeks come on top.
Three readings of that table:
- The studio earns the most per dirham. Small homes rent for more per square foot everywhere in Dubai, and in DLRC the median new studio contract works out at about Dh84 per sq ft a year, against Dh64 for a one-bedroom and Dh58 for a two-bedroom.
- The medians describe the whole district, most of it older buildings without a podium park or a Sky Club. The best DLRC buildings already do better: median studio rents of Dh41,000 to Dh49,000 in the top buildings this quarter, one-bedrooms up to Dh60,000 and two-bedrooms up to Dh84,500. A WOW Tower studio let at Dh45,000 would yield 6.1% gross at its starting price.
- The two-bedroom has the weakest yield on these numbers but the deepest tenant: families, academics and business owners who stay for years. It is the type I would buy to live in, or to hold for resale, rather than for yield.
Which tenants each type attracts, and whether rents can rise to the levels in the last column, is the subject of Part 8. The offices, which carry a 7% net guarantee, are a different calculation, covered in Part 7.
How WOW Tower units compare with other DLRC projects
Sizes for the other projects come from the DLD project data shown on DXB Interact on 7 October 2026, or from the developer's own brochure where stated. All are total areas.
| Project | Studio | 1 bedroom | 2 bedroom | 3 bedroom |
|---|---|---|---|---|
| The WOW Tower | 377 to 511 | 670 to 842 | 1,220 to 1,461 | None |
| The Archive (Imtiaz brochure) | 384 to 426 | 546 to 1,234 | 1,022 to 1,686 | 1,305 to 1,884 |
| Weston | Not listed | 660 to 970 | 1,170 to 1,940 | 1,530 to 2,240 |
| Samana Parkville | 410 to 540 | 760 to 920 | 1,210 to 1,860 | None |
| Samana Ibiza | Not listed | 800 to 970 | 1,270 to 1,400 | 1,310 to 1,910 |
| Peace Lagoons 2 | 370 to 500 | 760 to 840 | 1,160 to 1,480 | None |
| Izel by Zoya | 350 to 500 | 750 to 860 | 1,110 to 1,130 | None |
| Celesto Tower 3 | 300 to 380 | 510 to 630 | Not listed | None |
The WOW Tower's studios sit at the larger end of the district's range, its one-bedrooms in the middle, and its two-bedrooms in line with the rest. It has no three-bedroom homes.
Finishes that come with every home
Homes are sold semi-furnished, meaning the built-in furniture is included and loose furniture is not.
- Kitchens by Cucina Otto, made in San Marino, with fingerprint-resistant fronts, installed by the maker's own European team.
- Bosch built-in appliances.
- Italian built-in wardrobes with LED lighting; glass doors in aluminium frames in the two-bedrooms.
- Floor-to-ceiling sliding windows and a private balcony in every home.
- A separate laundry space for a washer and a dryer in the one-bedrooms.
Amenities and resident services
The podium park, called Grand Park, sits on the first floor:
- A 30 by 20 metre temperature-controlled pool and a 13 by 7 metre kids' pool
- A lazy river through the gardens
- A padel court, an outdoor gym and an ice bath zone
- Cabanas, a fire lounge, sunken and garden lounges, polished steel sculptures
- A kids' play area on a soft surface and a pet-friendly area
The Sky Club takes the top floor, floor 39:
- A gym and spa with a running track, a sauna and a hammam, oriented to the skyline
- A private cinema with Dolby Surround, booked through the building's AI assistant
- A kids' playroom and a rooftop terrace
In the lobby and service areas:
- A grand lobby with concierge, a barista coffee corner, a library and a fireplace lounge, furnished by Edra, Cassina, B&B Italia and USM, with lighting by Tom Dixon, Flos and Artemide
- A residents' work club with computers, a meeting room, quiet rooms for video calls, streaming cameras and a terrace
- Booking of the padel court and the cinema through the AI assistant or WhatsApp
- A private access road for arrivals
- A Rolls-Royce with a driver, available to residents
Mr. Eight's own residences' services are run by its hotel management company; services beyond the core package are normally billed on top of the service charge. Office users get their own lobby, lifts and the floor 16 terrace, covered in Part 9. The whole series is listed in the WOW Tower investor guide.
Sources and dates
- Unit counts, total, interior and balcony areas, 49 homes a floor: Mr. Eight apartment lists, residential and business (developer kit, April 2026), parsed and counted 7 Oct 2026.
- Layouts, bathrooms, finishes, kitchens, wardrobes, amenities, Sky Club, lobby brands, work club, AI assistant: Mr. Eight residential brochure (modified 28 Aug 2026), pages 7, 19, 26, 29, 53, 58, 60, 67; residential fact sheet (June 2026), pages 4 and 5.
- Semi-furnished; services billed beyond the core package: mr8.ae Questions and answers, read 7 Oct 2026.
- Service charge rates: Mr. Eight's confirmation of 30 Sep 2026; averages computed on every unit, 7 Oct 2026.
- Starting prices: the developer's October 2026 prices.
- DLRC rents: 1,243 tenancy contracts starting 9 Jul to 7 Oct 2026, DLD Ejari data via DXB Interact, retrieved 7 Oct 2026; medians of new 12-month apartment contracts.
- Competitor unit sizes: DXB Interact Offplan Hub (DLD project data), 7 Oct 2026; The Archive: Imtiaz brochure, 4 Aug 2026, page 61.
Request exclusive pricing
Starting prices are public in this guide. The full price list, the units still available and the offers that apply to them I send directly. Four details, and WhatsApp opens with your message ready to send.
Frequently asked questions
Studios, one-bedroom and two-bedroom homes on floors 17 to 38, offices on floors 1 to 15, and four shops on the ground floor. There are 462 studios, 484 one-bedrooms, 132 two-bedrooms and 300 offices.
From 377 to 511 sq ft (35 to 47 m²) of total area, of which 301 to 350 sq ft is interior and the rest balcony. On average the balcony is 26% of a studio's total area.
One-bedrooms are 670 to 842 sq ft with two bathrooms; two-bedrooms are 1,220 to 1,461 sq ft, all on the corners, with three bathrooms. Balconies average 32% and 42% of their total areas.
The studio. At the median rent DLRC tenants signed for new studio contracts in the last 90 days, Dh37,000, a studio at its starting price of Dh741,000 yields about 5.0% gross, against 4.8% for a one-bedroom and 3.9% for a two-bedroom.
Semi-furnished. The built-in furniture is included: an Italian kitchen with Bosch appliances and Italian built-in wardrobes. Loose furniture is not.
Dh16 per sq ft of interior and Dh4 per sq ft of balcony a year for the homes, which averages about Dh5,930 for a studio, Dh9,400 for a one-bedroom and Dh14,690 for a two-bedroom. The rates are an estimate until the first service charge budget is approved.
A podium park with a 30 by 20 metre pool, a kids' pool, a lazy river, a padel court and an outdoor gym; a Sky Club on floor 39 with a gym, spa, sauna, hammam, cinema and kids' room; and a lobby with concierge, a coffee corner and a residents' work club.
49 on every residential floor: 21 studios, 22 one-bedrooms and 6 corner two-bedrooms.
Yes. The developer's floor plans list every unit with its number and areas. You can download them free from this article, with the developer's old prices removed and the current terms on page 2.